Sony has been beavering away, and bleeding money, trying to get its Xperia Z series to the top of the Android smartphone heap. With the release of the Z3 Remote Play smartphones underway Sony (and Carphone Warehouse) have kicked the marketing machine up a gear and they’ve gone underwater.
Presented for your viewing pleasure is the underwater unboxing video of the new smartphone that could be king. An ad that features a diver unboxing a Z3 underwater, then proceeding to power it up and get snap happy with the camera while showing off the results. Sit back, relax and prepare to be amazed.