Tag Archives: Viper

The All New 2013 Dodge SRT Viper, Just Because It Looks Sooo Good…

Instantly creating a stir when it was initially released in 1991 the Dodge Viper took the muscle car concept to the limit, along the way becoming one of those cars people either loved or hated, the Viper was a very polarising model.

As Mark Twain once said ‘the rumours of my death have been greatly exaggerated”, the same could be said for the Viper. After a temporary halt to production, since 2010, to allow for a fully redesigned 2013 model the Viper is back, ready to make it’s international debut at the New York Motor Show this week.

The new models have been re-designed from the ground up. First discussed in 2010 the 2013 Viper will be designed to make it accessible to as many people as possible. All Vipers produced to date have been described as drivers cars, with no driver aids and aggressive handling that required razor sharp reactions previous Vipers required taming. At the Chrysler 2010 dealer conference Chrysler Group and Fiat CEO Sergio Marchionne described the 2013 Viper design aiming to make the car more accessible to the average driver. To this end the new Viper will now include all of the modern driver aids and more forgiving steering and suspension settings. Electronically taming the beast.

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