The advancements in smartphone photography have put immense pressure on compact camera manufacturers. Some have even speculated the demise of the compact camera, but as Mart Twain once said ‘The rumors of my death have been greatly exaggerated.’
Nikon are taking the fight back to the smartphones with their brand new COOLPIX S800c, combining Nikon’s tradition of excellent image quality with the convenience of a WiFi connected Android touch screen device.
Nikon has introduced the world to device cross-over from a different angle, building the world into a compact camera is at the very least a great product differentiation. For those with a preference for picture taking abilities the COOLPIX S800c is the pocket friendly device of choice.